As Senior designer I was responsible for creating the on-air branding for ITV1’s royal wedding coverage.
The brief was to come up with a look that was modern and festive but still hinted at traditional wedding aesthetics and set ITV apart from the other Royal Wedding broadcasts.

The branding was versioned to work across the Royal Wedding coverage, ITV’s Daybreak program, ITV and ITV News website and its video content, ITV News programs and ITVs Royal Wedding DVD.

Design Director: Kojo Boateng
Senior Designer: Richard Dufty
Viz: Ian White, Tobias Beaugeard